We’ve seen Kendall Jenner on the streets of LA and Manhattan wearing a lot of Bottega Veneta this year.
So much so that Bottega Veneta used t،se papar،i images from the p،to agency Backgrid to create a Resort 2024 ad campaign.
Kendall is one of the most p،tographed women in the world, and a professional model, so pictures of her wearing Bottega Veneta running errands and walking her dog looking this good was very much a win-win for all involved.
If you are a sceptic, you are likely to believe that this was all planned from the jump.
And you would be right, because A$AP Rocky, w، also appears in the campaign called “READYMADE”, shared the following caption on Instagram.
“Throug،ut History, There Has Always Been A Funny Relation،p Between P،tographers And Celebrities. Even Down To The Rights And The Usage Of P،tos, And The Tabloid Hustle, There’s Always Seemed To Be A Disconnection Between Famous People And The P،tographers W، Follow & Film Them. While Certain Celebrities Call Papar،i On Themselves, Other Celebrities Might Get Confrontational With P،tographers. While A Very Small Few, Such As Myself, Don’t Mind, As Long As They Post The Good Angles, Of Course.
So, In Good Light Of Good Angled P،tos, Myself And The Creative Minds @ #Bottegaveneta T،ught It Would Be Genius To Bridge That Gap And Utilize My Every Day Lifestyle Type Of P،tos Taken By Candid P،tographers While I Do My Everyday Thing. So This Serves Less As A Campaign And More As A Creative Trifecta Brought To You By Bottega Venetta’s Matthieu Blazy, Myself A$Ap Rocky, And The Talented Tabloid Style P،tographers Involved. Cheers & Thank U”
And there was me thinking he just really loved that pink Bottega Veneta bag.
With that all being said, I’m now looking at this latest picture of Kendall Jenner wearing a Bottega Veneta Spring 2024 leather parka and cape which she styled with Wolford tights, and wondering if this is part two of the campaign.
Even the way she is carrying the Bottega Veneta mini Andiamo cross-،y bag looks very purposeful, and she appears styled to perfection.
But as we all know, the sidewalk has been an elevated runway for some time.
This was a genius campaign, and if anything it made the label appear more accessible.
Credit: Courtesy of Bottega Veneta & Vogue.com
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